If you receive the Southside Community News you will have read my article on the FWR Group visiting Fox Gully … otherwise see below.

FWR (Four Walls and a Roof) Group is a clever team of individuals who help companies find real profit opportunities in looking after the community and envirionment.

David Cooperrider, interviewing a long time management hero of mine Peter Drucker in 2003, reported the following exchange:

“Can social responsibility also be profitable?”

Drucker, then 93, smiled and laughed at my misdirected enthusiasm—he told me I was asking the wrong question. It’s not whether social responsibility can be profitable to business, he said, but rather how profitable business can make social responsibility. That day, he declared to me something we should all remember:

“Every single social and global issue of our day is a business opportunity in disguise.”

BizEd july/august 2008

FWR Group is Peter Drucker’s words in action. I am honoured to have this team working with us restoring our amazing bushland.

Southside Community News - http://www.southsidesportsclub.com.au

 

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